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MEET

O'block

A Building Blocks Cleaning Educational Toy for Preschoolers

DURATION

3 Months | March - June 2021


PROJECT

Children's Toy Design


DISCIPLINE

Toys Design
UX Design
Animation



TEAM


Solo Project

Having kids is a dream for any parents. But, their toys messes are not. Among of these toys, children's building blocks are usually very easy to be found. They have become one of the must-have toys for preschoolers because of the various benefit they offer such as helping children with spatial, stimulating creativity, and developing their engineering skills. However, these blocks always create a huge mess. Seeing this situation, most parents prefer to tidy up the blocks for the children because it's simpler and faster. But, this is not the point. On top of reducing parents' workload, tidying up after themselves in children's perspective is the second-best way to develop their sense of responsibility while making them feel special.

Then, how could we educate our preschoolers to tidy up by themselves?

O’block is an interactive, standing toy designed specifically for preschoolers. The toy encourages children to tidy up their building blocks by themselves and can work as a storage for the toys. In terms of materials, O’block is made out of child-friendly materials like plastics, acrylics, and metal with rounded edges.

Product
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1. Helmet Foam Expanded Polystyrene

2. Helmet Shell
 Polycarbonate

3. Buckle Recycled HDPE

4. Y Straps Denier Polyester

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Frame
Polypropylene

Frame
Polypropylene

Hourglass Frame
Frosted White Acrylic

Bowl Cap
Frosted White Acrylic

Bowl
Polypropylene

Storage Door
Polypropylene

Base
Polypropylene

Motherboard
Mixed Materials

2x Speaker Grill
Perforated Black Aluminum

4x Small Speakers
Mixed Materials

Screen
Mixed Materials

Micro USB Port
Mixed Materials

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How It Works

Initially, parents must choose 8 block shapes to display on the O'block, set up a time limit for children's playtime, and stick the 8 chosen shape stickers on the toys upon purchase. When the children want to play, parents can spin the hourglass frame and O'block will start countdown based on the time limit set by parents. Once the timer reaches zero, the device will automatically return to its original position. Next, children will start putting the blocks based on the shape that's displayed on the O'block screen. When children put the blocks correctly, it will give sounds like clapping and for incorrect, the sound would be booing. Children perceive these sounds like a reward for them. When the toy reaches low-battery, the toy will notify users by blinking "low battery" sign on the screen so that they can connect it to the charger. This allows users to bring O'block anywhere they want, indoor or outdoor, and have fun playing while tidying up.

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- O'block The Process -

Research

BUILDING BLOCK TOYS

Solid shapes used for construction play. It's considered as the number 1 must-have toys for children because of its multi-benefits such as enhance creativity, develop hand-eye coordination, and helping children with spatial. 

+400M

Users Worldwide
(based on LEGO)

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Parents prefer to tidy up by themselves after used

21%

Expected growth in 2021
(based on LEGO)

Choking Hazard, Messy Rooms, Step on Bricks pain

EMERGING
DESIGNS

Scooping Wagon is a combination of classic wagon play, construction, and a block-scooping toys for preschoolers. It was first designed and launched by Mega Bloks in 2018.

Doesn't pick up the blocks very well

Designed ONLY for Mega Bloks' products

Expel some blocks if users pull in reverse

Promote fun over education

No reward system for little one

May harm children when they climb into it

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DESIGN OPPORTUNITY

EDUCATIONAL

Children loves to learn and able to learn faster in their early ages and most toys are still prioritizing fun over education

REWARD SYSTEM

Giving rewards to children in any forms encourages them to complete the task given

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FLEXIBILITY

One product for all toy shapes would benefit users and mass production budget limitation

SKETCHES

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CMF
INSPIRATION

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Menu

Cleaning Education is Fun with
O'block

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